Publications Related to the MBA Application
Mastering the MBA Application: 10 Tips to Make You Rock[06/03/2010]
Presentation given at an 85 Broads Jam Session, aka webinar, on June 1, 2010 covering 10 tips for getting into business school. Lauded by MBA programs as "very aligned with our point of view."
Train Your Brain for Test Success: Mastering Test Anxiety[04/28/2010]
A confluence of research in psychology, neuroscience, education and even genetics demonstrates that you can train to be very, very good at something--even taking standardized tests. Even if you think you are not naturally good at tests, you can improve dramatically. Here's how.
E-Guide on Sustainable MBA Programs[04/05/2010]
Published by the MBA Channel, this E-Guide includes an article about sustainability and MBA programs. Betsy Massar authored the central article, "The Greenest MBA Programs," a profile of 15 individual schools.
The Greenest MBA Programs[09/18/2009]
A number of business schools are leading the charge in teaching, research and student activities related to sustainability. These efforts fall into three broad categories: environmental sustainability, corporate social responsibility, and social enterprise. Fifteen outstanding "green" programs are profiled below.
GMAT: Just Get It Over The Net[08/02/2009]
The GMAT -- short for the Graduate Management Admissions Test -- is tough, even for the best test-takers. And, like it or not, the GMAT is required by nearly every graduate business school. A number of very good test-prep companies offer materials, classes and/or one-on-one coaching. I strongly urge you to take advantage of their offerings, and I have great news for you: As the potential client, you are in the driver's seat.
Start With Your Brain[07/15/2009]
Considering business school? If so, now is the time to start thinking about your application, even if you don't want to apply until 2010. Perhaps that seems like a long way away, but sometimes really good ideas take a long time to hatch. Please note--I wrote "thinking about your application." Actually, you should start thinking about starting to think about business school.